Netflix Explains Why It Lost Subscribers
Netflix estimates that there are roughly 100 million “additional households” using the platform in addition to the 222 million households that actually pay for the service. Around 30 million of the additional households are from the U.S. and Canada. This comes in the wake of the platform bumping up its subscription prices. “Account sharing as a percentage of our paying membership hasn’t changed much over the years, but, coupled with the first factor, means it’s harder to grow membership in many markets – an issue that was obscured by our COVID growth,” the letter read (via The Verge)....