Before Black Friday, the lowest price for this model was around $950. Which was pretty good, but now you can get it for under $800, which is pretty insane actually. This is why we are calling it the best Black Friday deal that you’ll find today. This is a QLED TV, which offers a really incredible picture. Using Mini-LED technology, this TV is able to bring uncompromised contrast, brightness and uniformity. And the Quantum Dot technology will enhance performance further, delivering better brightness and wider color volume. There is also support for Dolby Vision, making this TV look absolutely incredible. And where a lot of newer shows and movies are now being shot in Dolby Vision, you can take full advantage.